MINI and Red Bull Partner for Art of Motion Tour Across the Globe

The Red Bull Art of Motion Tour debuted in London and is using its “wings” to travel throughout the world to five additional event sites with the support of MINI.  The free-running competition will travel to Yokohama July 30, 2011, Sao Paulo August 11, 2011, Detroit August 2011, Santorini September 2011 and Green Island Kuwait October 2011.

Free-running is an acrobatic event where contestants methodically move through an urban setting course using stunts, jumps and moves to create a show of art.  During the event, judges score how the athletes move through the course along with their ability to perform stunts and tricks along the way.

MINI partnered for these events because it perfectly aligns with MINI’s philosophy of a creative use of space.  Athletes have to be inventive in blending their stunts with the course features to provide the ultimate display of art to judges.

MINI will be responsible for awarding the MINI Sickest Trick Award each event to the athlete who performed the most spectacular trick during the competition.

Red Bull and MINI teamed up previously for the Red Bull Crashed Ice competition, a winter event where four contestants on ice skates go down a massive five-meter wide downhill track.  MINI was honored to present the MINI Rookie Award for the athlete who was the quickest new athlete on the track.

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